HARARE, Zimbabwe - Pacific Cigarette Company (PCC) has once again solidified its reputation as an innovative and influential industry leader by bagging multiple awards at the prestigious Institute of Public Relations of Zimbabwe (IPRCZ) Awards ceremony held at the Rainbow Towers Hotel.
The company was recognized in three key categories: Excellence in Corporate Communications, Outstanding Community Engagement Initiative, and Best Crisis Communication Strategy. These accolades underscore PCC's commitment to transparent communication and community development.
"We are deeply honored to receive these awards," said Sarah Mukamuri, Head of Corporate Communications at Pacific Cigarette Company. "These recognitions reflect our team's dedication to maintaining the highest standards of corporate communication and our unwavering commitment to the communities we serve."
The Excellence in Corporate Communications award recognized PCC's comprehensive approach to stakeholder engagement, including their innovative digital communication strategies and transparent reporting practices. The company's quarterly stakeholder reports and community newsletters were particularly commended by the judging panel.
PCC's Outstanding Community Engagement Initiative award highlighted the company's rural development programs, which have impacted over 15,000 families across Zimbabwe through education, healthcare, and infrastructure development projects.
The Best Crisis Communication Strategy award acknowledged PCC's exemplary handling of industry challenges and their proactive approach to addressing stakeholder concerns during the COVID-19 pandemic.
Pacific Cigarette Company continues to set industry standards in corporate responsibility and communication excellence, reinforcing its position as Zimbabwe's leading tobacco manufacturer and a responsible corporate citizen.
About Pacific Cigarette Company
Pacific Cigarette Company is Zimbabwe's leading tobacco manufacturer, established in 2002. The company is committed to quality, innovation, and responsible business practices while contributing to community development and economic growth across Africa.